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Tech Innovations

5 min read

Profiles in Innovation:  Interview with Alec Belfer, CEO of Vioby

By Curt Bloom on September 13, 2019 9:42:06 AM EDT

ForesightOne focuses on introducing unique and innovative technology to marketers. Our intent is to help ensure that marketers are meeting their business requirements in an optimum way. 

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9 min read

Profiles in Innovation: Anthony Botibol Chief Marketing Officer of BlueVenn Explains What Makes a True Customer Data Platform

By Curt Bloom on August 19, 2019 12:35:16 PM EDT

ForesightOne is committed to helping Marketers make sure that the investments they make in technology are going to deliver on their business requirements.  Recently, ForesightOne, added a new client to its portfolio of CDP vendors, BlueVenn.  Click here to read the press release on our blog.  

Customer Data Platforms are as powerful as they are complex; costs and delivery can be quite expansive, and businesses looking to invest in CDP solutions need to be absolutely certain that they’re receiving the capabilities and benefits they expect.  

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1 min read

ForesightOne and BlueVenn Team Up to Deliver True Customer Data Platforms to Marketers Around the World

By Michael Darer on August 19, 2019 12:32:37 PM EDT

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1 min read

ForesightOne To Resell CabinetM Platform to Help Enterprise Organizations Adopt and Track Best of Breed Marketing Technologies Across the World

By Curt Bloom on July 2, 2019 9:15:24 PM EDT

(BOSTON, MA--June 25, 2019)

ForesightOne is excited to announce that we are adding CabinetM to the suite of innovative marketing technology products that we present and deliver to our clients.  CabinetM is a marketing technology management platform that provides marketing operations teams with the tools to visualize, analyze, and evolve their marketing technology stacks. Creating a solid foundation for a marketing technology infrastructure, our clients will be able to easily track what they’re using, how tools are performing, and where they have gaps.

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8 min read

Profiles in Innovation: Sheryl Schultz of CabinetM Forecasts the MarTech Climate

By Curt Bloom on July 2, 2019 3:33:44 PM EDT

ForesightOne recently announced, via a press release,  its new reseller partnership with CabinetM, a company focused on helping large enterprises to take account of the marketing technology they have, understand overlaps, gaps, and lead the path to acquire new technologies where required by the business.  Tracking what you have is a no brainer, and ForesightOne believes that given the more than 10,000 MarTech tools available today, it is critical to manage your technology across affiliates, enterprises, divisions and departments.

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2 min read

For Many Marketers, Innovation is the Expectation

By The Team At ForesightOne on June 28, 2019 2:47:31 PM EDT

Foresightone (2)Every summer during college, I worked at a marketing internship. Every day I found myself constantly interacting with customers, whether directly or through the prism of content writing. I found myself thrilled at the chance to work with potential clients to help them discover what they were looking for.

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3 min read

Five Essential Tenets to Get Your Tech Company Off The Ground

By Michael Darer on May 24, 2019 9:56:53 AM EDT

Starting a business in the US is a tricky project, and building and maintaining that business' success can be even more daunting. Still, for innovators with unique ideas, the drive to get their vision out can make the hurdles worthwhile.

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4 min read

"Game of Thrones" Shows Us What the Difference is Between Successful and Unsuccessful Innovation

By Michael Darer on May 17, 2019 10:15:40 AM EDT

Since it's debut in 2011, HBO's Game of Thrones adapted from George R.R. Martin's seminal fantasy saga, A Song of Ice and Fire has dominated culture, captivating audiences and bringing new converts to the modern fantasy genre.

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4 min read

5G is Poised to Level the Playing Field and Invigorate Innovators Worldwide

By Michael Darer on May 2, 2019 11:34:15 AM EDT

In this second part of our exploration of the potential impact of new 5G technology, we will be exploring how this revolutionary advancement will empower innovators in often ignored global markets deliver value to users worldwide.

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5 min read

5G is on the Horizon...and Nothing Will Ever Be the Same

By Michael Darer on April 24, 2019 1:27:47 PM EDT

Over the next few weeks, ForesightOne will be publishing a series of articles exploring the many facets and possibilities of 5G--including histories and applications. To begin, however, we wanted to start simple. What is 5G? Why does it matter? Join us next week for our second installment, and--until then--enjoy!

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8 min read

Profiles in Innovation: How Greg Segall is Humanizing B2B Gifting with Alyce

By Michael Darer on April 4, 2019 5:27:44 PM EDT


Recently, the ForesightOne Team had a great opportunity to sit down with Greg Segall, CEO of Alyce. Headquartered in Boston Massachusetts, Alyce is looking to innovate how marketers employ gifting via their AI-backed SaaS platform. For the Alyce team, gifting represents a unique opportunity for marketers: the chance to concretely invest in individuals on a personal level. As such, it’s a dynamic and malleable means to build trust and lay the foundation for long-lasting customer relationships.

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6 min read

Top 12 Challenges Faced By Tech Startups

By Curt Bloom on March 19, 2019 10:30:40 AM EDT

Starting your own company is exciting and challenging, no matter the industry in which you wish to focus. Looking at the tech industry, startups face their own unique hurdles and opportunities, and the road to innovation is guided by goals that some businesses in their early stages struggle to meet.

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2 min read

ForesightOne is Giving Marketers Access to Innovative MarTech

By Curt Bloom on February 8, 2019 4:35:41 PM EST

For marketing executives across all industries, finding the best, and most innovative tools can be a challenge. Because there is such a wealth of options it can be tempting to settle for the first solutions that come around, rather than sift through thousands of possibilities in order to find the absolute best one. In this environment, it is often the most well-funded or established solutions that marketers are most often recommended. As such, they frequently miss out on accessing the truly best, most innovative solutions, simply because they’re buried in the onslaught of competitors or as is frequently the case, located in other countries, where visibility to the global marketing place is quite invisible!

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2 min read

ForesightOne Elevates Tech Startups to Marketplace Names

By Curt Bloom on January 31, 2019 4:39:57 PM EST

Tech startups face a myriad of challenges as they look to go-to-market and establish a brand. For some of these companies, the issues boil down, primarily, to visibility, while for others they manifest as a lack of resources. Both of the struggles can be fundamentally crippling if not resolved, and--oftentimes--these businesses do not, on their own, have the tools for resolution. As such, in an industry that is rapidly filling, seemingly by the hour, with new organizations shopping new innovations, many startups are dead before they hit the ground--their potentially groundbreaking work never given the chance to reach an audience.

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2 min read

ForesightOne is Taking Down the Walls Around Innovation

By Curt Bloom on January 3, 2019 2:13:13 PM EST

Innovation can come from anywhere, and anyone. The origins of innovation are not restricted. However, too often, highly qualified and deeply dynamic voices pushing powerful and revolutionary ideas are drowned out.

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2 min read

Meet Lemnisk: The Leading Customer Data Platform (CDP) for FinServ

By The Team At ForesightOne on January 3, 2019 1:49:55 PM EST

ForesightOne is thrilled to announce our partnership with Lemnisk, helping this powerful solution grow and reach new clients in the US market. While other CDP vendors in their industry provide solutions based solely on MarTech or AdTech, Lemnisk combines the two, using AI to help Financial Services marketers create a deeper relationship with their customers that lead to overall consumer satisfaction and loyalty.

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2 min read

Meet Vioby: The AI Component That’s Raising Retailers’ Paid Search Conversions by 20% Plus

By The Team At ForesightOne on January 3, 2019 1:43:45 PM EST

ForesightOne is happy to announce that Vioby, a customer-centric AdTech vendor providing a Search Management AI component is now part of our innovation community.

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