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2 min read

For Many Marketers, Innovation is the Expectation

By The Team At ForesightOne on June 28, 2019 2:47:31 PM EDT

Foresightone (2)Every summer during college, I worked at a marketing internship. Every day I found myself constantly interacting with customers, whether directly or through the prism of content writing. I found myself thrilled at the chance to work with potential clients to help them discover what they were looking for.

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8 min read

Profiles in Innovation: How Greg Segall is Humanizing B2B Gifting with Alyce

By Michael Darer on April 4, 2019 5:27:44 PM EDT


Recently, the ForesightOne Team had a great opportunity to sit down with Greg Segall, CEO of Alyce. Headquartered in Boston Massachusetts, Alyce is looking to innovate how marketers employ gifting via their AI-backed SaaS platform. For the Alyce team, gifting represents a unique opportunity for marketers: the chance to concretely invest in individuals on a personal level. As such, it’s a dynamic and malleable means to build trust and lay the foundation for long-lasting customer relationships.

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