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When it comes to banking, the convenience of online and mobile experiences is quickly rising in popularity.
4 min read
Over the last decade, the refrain that "physical press is dead" has been sung over and over to the point of cliche. Still, the statistics bear out. As more and more individuals turn to their phones to get the news--whether from journalism apps, websites, or just social media--it's becoming harder and harder for media corporations to justify the rising costs and dwindling returns of print publications.
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Customer relationships are at the heart of all marketing, and banking institutions are discovering new ways to deepen, fortify, and extend those relationships.
12 min read
Hello ForesightOne FinServ Community! Lately, we've been engaging in some very interesting and productive conversations with Innovative Marketers from SME and Large Enterprise banks. We have decided to put together a guide that addresses some common questions about Banking Customer Data Platforms (CDP). Let's dive right into it!